BMW and its connected Mini label have taken advantage of updates in Apple’s iOS 4 to provide an easier way to navigate music on an iPhone or iPod touch. When attached, any iOS 4 device will put out an iPod-like menu on a car’s center dash display; anyone in the front cabin can steer playback from the car’s own controls rather than distract themselves with the touchscreen.
via BMW, Mini to use iOS 4’s new iPod Out for music | iPodNN.
Apple has a killer “lock-in” scheme. Making it’s UI universal and using users themselves as lock-in devices.